“The first thing that comes to my mind when I think about pitching for projects is the conference call”
KLM turns journeys into movies (by AmsterdamAdBlog) … “KLM Passport app, an app that turns traveller’s journeys into movies. This film, developed by Muse, shows more or less how it works: you choose a theme (adventure, around the world, island hopping, in the snow, etc.), select the best pictures and videos on your iPhone taken during your trip, and the app creates a need little movie.”
Via Interesting Snippets
An equation for trust
Trust = Reliability + credibility + intimacy, divided by the diminishing factor of Self-orientation (ie level of self-interest)
Posited by Nicola Davies, Planner at Cake, at the Campaign War of Words yesterday.
Ann
Rohan Six
Senior Digital Plannerrohansix.wordpress.com
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